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Discover your
Plan for
Prosperity

Helping Wellness Pros Master Their Money, Mindset & Business

Dana and Peter

About Us

Hi, we are Dana & Peter with Athena Plans. With backgrounds in personal training, finance, and coaching, we help wellness entrepreneurs feel empowered in business and confident with their money.

You're amazing at helping others feel strong and balanced, but who's helping you build sustainable wealth and a resilient practice?

We offer comprehensive financial coaching and financial plans that integrate personal finance, business strategy and a powerful mindset!

 

We work with personal trainers, yoga instructors, studio owners, physiotherapists and other allied health practitioners who love their craft but are ready to feed confident with their money, pricing and business systems. 

Gym Equipment
Fitness Group

Your Wellness Business
Organized, Profitable, and Sustainable

Financial Planning for Health & Wellness Professionals

Feel confident with your cash flow, savings, taxes, and long-term financial goals. We’ll create a plan that works for your irregular income and reflects your personal values and business dreams

Business Coaching & Strategy

Build a business that supports your lifestyle, not the other way around. From pricing to packages to time management, we’ll design a strategy that helps you grow sustainably without burning out.

Money Mindset & Wellness Integration

You help others take care of their bodies, we help you take care of your mindset. Shift money blocks, boost your confidence, and align your habits with the healthy, wealthy life you’re building.

SIGNATURE OFFER

Your 12 Week Financial Transformation

Get Financially Fit

A 12-week personal finance transformation made for wellness pros like you

Race Competition in Nature

Success Stories

Rhonda J, Personal Trainer

2 Weeks Ago

“With a quick face to face consultation, I was able to give the team at Athena Plans the information required to build my plan. Within two weeks I was able to put myself at ease with regards to my retirement plans. I should have done this sooner!”

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Taylor R, Physio

2 Months Ago

“I used to panic before tax season. Now I know exactly what to set aside.”

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Nick K, RMT

1 Months Ago

"Pete & Dana helped me break free from financial anxiety. Their approach to personal financial coaching made complex topics simple and actionable. I finally feel in control of my money."

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Let's Build the Financially Fit Business You Deserve

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Ready to Write Your Own Success Story? Contact Us Today!

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